An empathetic film to get more people caring about caregivers.

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Unpaid carers are the hidden engine of healthcare. In the U.K., 4.3 million people start providing unpaid care each year, saving the state an estimated 132 billion pounds sterling ($159 billion), and, in the U.S., 56% of employed caregivers work full time. This is Teva's newest film, following others aimed at highlighting caregivers, and has shared their stories and provided advice on its Life Effects website.

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'Love doesn't take a break', directed by award-winning director, Anders Hallberg (Great Guns), follows a woman as she navigates her day. She faces a number of overwhelming tasks including taking her father to the doctors and supporting him throughout the day, looking after her children, and managing a busy salon. We take people on an emotional rollercoaster, from visceral exhaustion through to beautiful, light-hearted moments of joy, ending with a poignant reminder that ‘love doesn’t take a break’. The film is a raw and relatable depiction of life as a caregiver with the aim to evoke emotion and empathy.

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The voiceover is provided by actor John Rhys-Davies, famous for his roles in The Lord of the Rings trilogy and Indiana Jones franchise, who strikes a raw and tender chord drawn from the actor’s own experience of caring for his wife until her death from Alzheimer’s disease in 2010.

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Recognition:

2 x One Show (2 Bronze)

2 x Clios Health (2 Bronze)

4 x PM Society (2 Gold, 2 Silver)

Top 5 'Health and Beauty' 2023 - Adforum

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